Cut the C.R.A.P. and Make the Sale
Cut the C.R.A.P. and Make the Sale
"This book goes expansively beyond the customary book on selling strategies, it is an ingenious reflection on our innate human tendencies toward success and failure. So eloquently written, the proposed methodology forms the essential principles for effective selling and personal observation." Michael Riley, Global Sales Director, SBC Communications
$12.97
Cut the C.R.A.P. and Make the Sale is the first and only sales handbook to marry a proven psychological methodology for overcoming sales problems with professional selling techniques. Catastrophizing, rationalizing, agonizing, and procrastinating are four major psychological deterrents which this book prepares sellers to recognize and overcome. By defining and understanding the internal selling constraints, you are better prepared for sales success.
- Pages:
- 204
- Signed:
- Signed by the Author